Micro Portals - Getting sales teams and clients on the same page
Meet Dan.
Dan is an AE at a tech firm that sells data solutions.
He is very hardworking and always tries to cut through the noise to create new business opportunities.
But, as a result of Covid, his buyers' habits of evaluating and making purchase decisions for his product have permanently changed. They are independent and ask Dan to provide more information about the product in a self-serve format so they can evaluate it with other stakeholders.
To keep up with these new needs, Dan tries to experiment with new tools or types of content, such as text, video or no-code websites.
However, this creates a new challenge for him.
Although he knows that he can accomplish more with tech tools, learning new tools takes a lot of time that he does not have.
And, who can blame him?
His pipeline is already full with prospects that he needs to follow up with. How can he possibly handle one more task?
Something is missing.
Account Executives need access to frictionless, intuitive and easy to use communication tools that will make their work more efficient, not more complicated.
MicroPortal brings both sales teams and clients on the same page, literally. With the least friction too.
Account Executives can drive deals between sales meetings by engaging prospects at every stage of the sales cycle with personalized content using reusable micro-portals.
These micro-portals can be reused indefinitely, so AEs only need to build them once and forget about them.
Using MicroPortal, Account Executives can build delightful experiences for their prospects in just 1 minutes – for every stage of the sales cycle.
Let’s look at some examples.
Leads are taken to a portal when they book a demo call outlining the agenda, what information they should prepare, and more details about the service they are interested in. Then they are served with a mini-site that outlines how your solution can solve their pain-point. If you want to see a demo from this template, let us know!
An AE can follow up directly from their email client with a reusable micro-portal that can include summary of the sales call, next steps, important legal information and refresher demo. Here are some examples that you can try if you want to use mini-portals to follow up on your sales calls.
A micro-portal that can keep everyone on the same page as the deal progresses forward. If you want to see how this template works, check this example.
To add to your micro-portal AEs can start with templates or with a blank page. Either way, if they need to edit or create new content, they can use the editor.
In the editor, they can add and edit text, embed anything across the internet, upload files, set up tasks, and share links as easy as writing a document.
In the current version you can embed many things like:
When a specific event occurs in a given micro-portal the owner of the portal or the external collaborator can be notified.
For example, the platform can send reminder emails to prospects who have one more day before a deadline for a specific task.
Or, the platform can send email notifications to portal owners if a prospect is being active on the micro-portal that will signal that the deal is hot.
Let us help you get more customers for your company.
Book a call with us on this link, and we’ll make sure you’re equipped with bulletproof engagement flows that will do the work for you.
